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MARKS & SPENCER
6 Marks & Spencer product placements every day, 365 days a year
On average, Hards PR generated more than 2500 product placements in a full 12 months (ending March 2004). The total value in advertising cost equivalent comes out at well over £4m.
In October 2004, we launched per una Beauty, a fantastic collection of stylish cosmetics from Marks & Spencer. Highly praised by The Daily Telegraph, it looks like becoming just as it was described, unmissable.
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